Welcome to my friend and guest blogger Jeanne Doyon! If you have ever considered blogging, the next two posts will get you started in the right direction. Enjoy…
To Blog or Not to Blog
There are millions of blogs buzzing though cyberspace. Messages are available at the click of a button… every topic, with every slant, in every language. Reasons for writing a blog vary. Some want to share an opinion. Others want to join a crowd and connect with like interests. And still others want to make a difference. Whatever the reason, blogging is a way to communicate your message and connect with the world.
I remember being faced with some uncertainty before deciding to publish a blog. I wasn’t sure I could master the Blogger design tools. I was worried my posts wouldn’t be consistent; and even more that no one would want to read them. I also saw the seemingly huge learning curve and wondered if I would ever be able to learn it all.
What I’ve discovered in hindsight now that I’ve been a blogger since 2010 is I’m always learning something new. There is no need to feel like you need to master it all right away. Take the first step and it will lead you to the next. Don’t let the unknown hold you back.
The question is, are you ready to join the blogging community? Do you have a message to launch to the world? And, what will determine what your blog looks like? If you’re a writer, artist, crafter, inventor, speaker or someone who needs to market yourself or a product, an online presence is a must. And a blog is a way to share your heart as well as your message in a world of competition.
So, as you contemplate whether blogging is right for you, think about the following:
Do you have a book, ministry, business or platform that needs exposure?
Do you have a passion for a topic or cause that you want to share?
Do you want to interact with readers and impact their world?
A yes to any of these questions shows you have the potential to do a great job with your own blog.
Once you decide to join the online world of writing, you may want help to make some decisions about what your blog will look like and what you hope to accomplish. In order to sort through the possibilities consider the questions below:
What blogs do you follow now?
What do you like about them; what keeps you coming back to read more?
Have you visited a blog that drove you nuts? What did you dislike?
Who is your target audience?
What topic would you choose to blog about?
Your message can have a far-reaching impact. A phrase rings in my ear from my friend, Marlene Bagnull who is the director of two wonderful writing conferences. She calls writers, “literature missionaries”. We may not travel all over the world, but our writing certainly can, especially now with the amazing technology we have. Never before have we had such means of communication.
So, if you have a desire to get started, here are a few ideas and blogging guidelines:
- Keep your blog posts to 300-500 words. Online readers want a quick read
- Know your audience and keep your posts narrowed to your message and platform
- Keep your posts focused – write tight
- Be consistent with your posting – I blog weekly, others may post more/less often
- End with a challenge or a question to encourage comments
- Be sure to reply to your comments to create community
- Encourage followers to sign up with email to get alerts to new postings
- Follow and comment on other blogs
You can do it! There are many resources to help you along the way. If you decide to take the plunge and launch a blog, I’d love to stop by and see what you’ve created.
Jeanne is available to teach her Hands-On Blogging Workshop to your writer’s group, civic group, or to individuals. In the workshop, you will learn how to design and maintain your own blog using Blogger.com. Demystifying Blogger will give you the courage to jump into the world of blogging so you can get your message to the world!
For more information, you can contact her at Jeanne.firstname.lastname@example.org; please put Blogging Workshop in the subject line.
Images Courtesy of www.morguefile.com